Video - Maruti Suzuki Estilo 'Come Alive' - Film 2

Videa Suzuki Maruti Maruti Suzuki Estilo 'Come Alive' - Film 2

Maruti Suzuki Estilo 'Come Alive' - Film 2

Maruti Suzuki's latest campaign 'Come Alive' for the Estilo. This is the second film, part of the 3-film series for this campaign. This film is based on the Smooth transmission of Estilo thanks to the Detent Pin technology used. Here we see the male CTD trying to pacify the female CTD over something and she seems unimpressed. The male CTD then uses the car to draw out a message for her -- 'Marry me' -- which he does through the smooth gear shifting of the car. The female CTD is finally impressed. The two protagonists of the film - the two CTD's (Crash Test Dummies), have been used for the first time ever in the Indian automobile sector. CTDs have an instant connect with the automobile sector as they are an integral part of the category and they also serve as visually clutter-breaking device. Client: Maruti Suzuki India Ltd. Brand: Estilo Creative agency: Dentsu Creative Impact, India

Estilo, Come Alive, Crash test dummies, Maruti Suzuki, Maruti Estilo



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